Effective & Efficient Social Media Marketing for Small & Solo Brands

NEWPORT, RI – Learn how consultants, solopreneurs, and small brands are able to utilize new media marketing – often only as a marketing department of one – and adapt these techniques to generate new leads and ROI for your own brand. Don’t miss it: Tuesday, June 16, from 11:30 a.m. to 1:00 p.m. at the Empowerment Factory, 999 Main St #707, Pawtucket, RI. This event is free; please reregister at http://bit.ly/SmallSoloSocialMedia2015.

Being effective on social media means efficiently finding your target audiences and focusing your efforts to reach them where they are already online. You need to know your brand, know your customers, and ask the right questions.

In this highly interactive talk, New Media Education Expert and CEO of Designated Editor Suzanne McDonald will discuss case studies and client stories, like the Strategic Video Award-winning #Ticknado campaign, and showcase the recommended tools that will help you develop a successful social media campaign.

In October, McDonald won the International Business Award New Media Internet Company of the Year as well as American Business Awards Innovator of the Year. The founder of Newport Interactive Marketers networking-learning group, McDonald launched her consultancy Designated Editor in 2008.

An educator and communicator at heart, Suzanne voluntary left The Boston Globe newsroom to dive into SEO, web strategy, social and email marketing, and hosting expert speakers at events. She spends her days guiding small brands, regardless of their budgets, through game-changing communications technology to transform them into highly effective engaged brands.

You may know McDonald already via Newport Interactive Marketers networking-learning group, which most recently brought together 175 attendees to learn from the #InstagramExpert and routinely gathers 75+ attendees monthly fornetworking and an expert speaker. McDonald also developed and taught New Media and Social Media courses for the University of Rhode Island and Framingham State University as well as online courses.

Many thanks to the event’s sponsors and venue, Social Media Club Providence, Gail Ahlers, Ahlers Designs, and The Empowerment Factory.

 

Calendar Listing

What: Effective & Efficient Social Media Marketing for Small & Solo Brands

When: Tuesday, June 16, 2015, 11:30 a.m. to 1:00 p.m.

Where: The Empowerment Factory, 999 Main St #707, Pawtucket, RI 02860

Cost: Free, please preregister

Preregister: http://bit.ly/SmallSoloSocialMedia2015

Contact: Sue@DesignatedEditor.com

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Avatar About the Author: The Rhode Island Small Business Journal is a printed monthly magazine and an online resource for the aspiring and start-up entrepreneur and small business owner.

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