Finally, Fundraising Essentials for Small Nonprofits

PROVIDENCE, RI – Most fundraising books focus on nonprofits with large budgets, leaving smaller nonprofits to figure out what is relevant for their goals. That is the inspiration behind The Essential Fundraising Handbook.

Currently, there are no fundraising books that comprehensively deal with the specific challenges of running a nonprofit on a small budget. Small nonprofits have a unique set of challenges and require a special kind of creativity when fundraising. The Essential Fundraising Handbook focuses on these challenges in a powerful way.

The book was developed by a panel of consultants and experts with over 112 combined years of experience, including Gayle L. Gifford, ACFRE, President of RI-based Cause & Effect Inc. Gayle is one of just 101 individuals worldwide who have earned the advanced fundraising credential, ACFRE, given by the Association of Fundraising Professionals.

In a review of the book on, Joanne Fritz writes:  “Gayle Gifford’s chapter on boards ranks very high for me… Gayle says that board members are not ATMs to be used for your pleasure. They are courageous leaders who help your organization be the best it can be. No one is going to give money to a low quality charity. Your competent board is the first step to being that charity that everyone loves and wants to support. Gayle provides a 12-point checklist to help you work better with your board.”

This book walks nonprofit leaders and staff through the techniques and strategies that have guided some of the most successful nonprofits (large and small). Using these successful principles, readers will get detailed case studies, worksheets, and strategies for almost every type of fundraising activity including: Grant writing, Board development, Donor engagement, Copywriting, Auctions, Major gifts, and much more!

No matter your fundraising goal, The Essential Fundraising Handbook offers advice and insight that anyone involved with fundraising can use in one volume.

The book is available on Amazon.Com.

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