Six Steps to Small Business Success…Pricing for Profits

Date(s) - 03/25/2014
6:30 pm - 8:30 pm

Centerville Seminar Center

In this two hour seminar we will discuss starting, running and selling a highly profitable small business. The following will be discussed:
1.Pre-business planning 2. Start up-Financing, budgets and numbers 3. Human resources-Managing
people 4. Operations-Work flow, customers, sales 5. Building a salable business and the selling it
6. Transitioning to life after business
Pricing strategy is one of the biggest contributors to the profits of a business.
The following are a few of the concepts we will discuss in this seminar:
1. Pricing vs. utilization vs. realization 2. Volume vs. higher billing rates 3. Brand differential vs. value creation monopoly to high profits 4. Pricing new products and services 5. Pricing vs. competition, pricing against low cost firms 6. Strategic customer selection, value added pricing 7. Why customers will be glad to pay you more, law of competitive advantage 8. Lower pricing can lead to lower profits or higher profits 9. Selling methods to high pricing, accessories and add-ons 10. Wholesale vs. retail, product mix, sales people and pricing

You will receive the book “Six Steps to Small Business Success” by David J. Lucier, CPA for free,
a $21.95 value. (See for more information)

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