SEO in a Pay-Per-Click World

Date(s) - 05/21/2014
6:00 pm - 9:00 pm

Bravo Brasserie

How to Play in a Pay-to-Play World 

The Search Marketing community is coming to consensus: There’s no free lunch. Increasingly, to see results, PPC and AdWords are where it’s at.  SEOBook community manager Eric Covino provides his top tips to manage more effectively in a pay-to-play world, including:

  • Dealing with shrinking SERPs
  • Organic Traffic Acquisition Options
  • Evaluating the Audience
  • Beyond the 10 Blue Links
  • AdWords Campaigns as an Organic Research Tool

SEO in a Pay-Per-Click World
Admission: Free for SEMNE members, $49 for non-members
Wednesday, May 21, 2014
6:00 – Badge pickup
6:30 – 7:30 Reception with food and refreshments
7:30 – 9:00 Presentation followed by Q&A
Bravo Brasserie, 123 Empire St, Providence, RI (with complimentary valet parking)
Tel:  (401) 490-5112.

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