PR for Startups and SMBs

Date/Time
Date(s) - 03/27/2014
5:30 pm - 7:30 pm

Location
Bravo Brasserie

We’re kicking off the 2014 season with Excellence Awards, a new Board of Directors, and tips and best practices from Gil Lantini, Founder, Rhode Island Small Business Journal!

You have an innovative business idea and have been successful getting the support and funding needed to launch a startup or establish a SMB. Now how do you grow? You need to get your product – and your brand – out into the world… We can help!

We are proud to welcome Rhode Island Small Business Journal (RISBJ) Founder, Gil Lantini, to share the tips to his success and offer startups and SMBs best practices on:
• Branding
• Content
• Social Media
• Media Pitching

No one knows your business better than you – don’t miss a chance to learn the basic PR tools and know-how that can help you deliver PR results for your company.

And, prior to the RISBJ presentation, join us to celebrate the success of PRSA/SENE’s 2013 Excellence Award winners (to be announced at the event) and meet our 2014 Board of Directors. Network to learn more PR insights and tactics, meet fellow innovator peers, and share your ideas for PRSA/SENE in 2014.

RISBJ: Launched in 2012, RISBJ has found notable success in part due to its product, and also equally importantly, due to its brand and its ability to reach its target audience. RISBJ’s mission is “to provide guidance and resources to small businesses throughout” Rhode Island. In addition, RISBJ has featured the success of local startup and SMB companies including Swipely, Astonish Results, FuelBelt, Andera, and the 2013 Rhode Island Business Plan Competition winners.

PRSA/SENE Excellence Awards: Now in its fourth year, the PRSA/SENE Excellence Awards recognize outstanding public relations tactics and campaign strategies across a spectrum of specialty areas, including community relations, crisis communications, B2B, and social media.