Content Marketing – the smart and only way to effectively market to your customers and prospects.

Date/Time
Date(s) - 05/29/2014
6:30 pm - 8:30 pm

Location
Centerville Seminar Center

Traditional marketing and sales tactics are becoming less and less effective. Consumers have no patience for slick sales techniques, they completely ignore traditional advertising, and they rely more on their own research and the feedback of their peers when making a purchasing decision.

So how is a company to market these days? Enter content marketing – the art of delivering valuable information to buyers without selling, and as a result, they end up rewarding you with their business and loyalty.

From this session you’ll walk away knowing:

– Exactly what content marketing is.

– The different mediums you can use for content marketing.

– How you can easily get started, even if you think you or your company does not have the time.

– The resources that will help your company become a content marketing machine.

– How to measure your content marketing ROI.


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