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Be A Star! It’s a tool in your marketing toolbox…

Be A Star! It’s a tool in your marketing toolbox…

By Nancy Thomas I wish I had videoed the heated exchange at a recent networking group – what a missed opportunity! A little over done debate about video and if video was marketing or was it really advertising. The discussion festered into a debate over email, and on and on. What’s the big deal? The […]

Social Video Marketing 101

Social Video Marketing 101

Most social marketers we know fall into one of two camps: Have resources; integrate video strongly into social marketing strategy Don’t have enough resources; know they should integrate video more strongly into their social marketing strategy Whichever camp you fall into, this guide offers actionable ways to bring video and a measurement framework into your […]

How to Build an Audience-Aligned Social Marketing Strategy

How to Build an Audience-Aligned Social Marketing Strategy

How to Build an Audience-Aligned Social Marketing Strategy How do you build an audience-aligned social marketing strategy from the ground up? With a solid understanding of your target audience, how to reach them, and the right measurement strategies in place to track your progress. Here’s our tried-and-true process for making sure your social media campaigns do what […]

2016 Tech10 Awards: Call for Nominations, Applications

2016 Tech10 Awards: Call for Nominations, Applications

PROVIDENCE, RI – Tech Collective, Rhode Island’s industry association for information technology and bioscience, in partnership with Rhode Island Monthly, announced today it is accepting nominations and applications for its newly expanded 2016 Tech10 Awards program. This is the program’s sixth year and the second year it will be run in partnership with Rhode Island Monthly. […]

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