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4 Things You Must Consider Before Building Social Video

4 Things You Must Consider Before Building Social Video

By Simply Measured   Featuring and distributing videos on social is becoming more and more popular. In the gallery below, we’ve got some stats to prove it. Video is consuming content marketing and advertising strategy. It should start to consume your social strategy, too. But distributing video content on social willy-nilly, without a strategy for where […]

Why Social Should Be the Nucleus of Every Matrix Organization

Why Social Should Be the Nucleus of Every Matrix Organization

By Simply Measured   As a Xennial mom who’s lucky if I get out to run once a week, I never thought I’d be able say something like this: A major lifestyle brand taught me how to skateboard. Seriously. A Facebook friend shared the RSVP page for a free, women-and-girls-only skateboard clinic that Vans was […]

Social Storytelling: How to Do It Better

Social Storytelling: How to Do It Better

By Simply Measured   Often, the problem that brands have marketing themselves is not based on how good their product is or even how promising their marketing plan is. The barrier to connecting with audiences is failing to answer these questions clearly and specifically: Who is my “built for you”? Who is my audience? How […]

Standish Executive Search Works with Howes Lubricator to Select New Vice President of Marketing

Standish Executive Search Works with Howes Lubricator to Select New Vice President of Marketing

The Howes Family Welcomes Phil Colacchio to the Leadership Role; Plans Growth of Product Line            Providence, Rhode Island – North Kingstown-based Howes Lubricator worked with Business Succession & Growth Expert Standish Executive Search in Providence to select a new Vice President of Marketing.  A broad national search was conducted over the last several months to identify […]

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