Born to Sell: Mastering the Sales Process

FALL RIVER, MA – Selling is not telling! Great sales people are MADE not born. Sure, some people take to selling like a duck takes to the water. But we all need to learn how to swim; and, if we’re to be successful in our own small business, we need to learn how to sell. Join Dennis Callanan, seasoned sales professional and SCORE Counselor, for a workshop to improve your business’s ability to sell. Since the biggest reason for small business failure is not enough sales, come learn about:

  • The sales process
  • Ideas to engage the customer & build relationships
  • Strategic selling vs. product or price selling
  • Techniques to control the sales call
  • An outline for mental preparation before every sales call

If you want to be successful in business, you need to improve your sales abilities!

This FREE event will be held on September 17, 2014 from 4:00 p.m. to 6:30 p.m. at the Cherry & Webb/UMass Dartmouth Building, 139 South Main Street – 4th floor, Fall River, MA and is sponsored by the Fall River Office of Economic Development. Space is limited, so please register on line and click on “Event Calendar” or call us at 508-673-9783 x10.

Metered parking is available on South Main Street. Additional parking is available, for a fee, at the Third Street Garage located at 157 Third Street, accessible via Pocasset Street.

The Fall River Office of Economic Development (www.froed.org) helps businesses evaluate the many advantages of locating in Fall River, offering aggressive incentive programs including low-interest financing, tax exemptions, employee recruitment and training services, and site selection assistance.

The MA Small Business Development Center Network (www.msbdc.org/semass) provides free and confidential business advice to existing or prospective small business people. We also offer training seminars on a variety of topics, including starting a business, financial planning, government procurement, marketing, social media, and international trade assistance.

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Avatar About the Author: The Rhode Island Small Business Journal is a printed monthly magazine and an online resource for the aspiring and start-up entrepreneur and small business owner.

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