(add)ventures Announces Promotions on Video and Marketing Teams

PROVIDENCE, RI – Multidisciplinary brand culture and communications firm (add)ventures announced today two exciting advancements in its video/animation and strategy/marketing teams. Michaela Kellogg of Hopedale, Mass. has been promoted to content director, video/animation and Anne Zollo of Woonsocket, R.I. has been promoted to manager, strategy/marketing.

As content director, video/animation, Kellogg will be responsible for the overall tone, voice and style of video scripts. She will utilize brand strategies, client expectations and creative briefs to craft content for a variety of projects, and will assist with on-location filming to ensure creative visions are carried out. Her analytical and creative skills will be essential in delivering brand stories that engage and motivate audiences.

Kellogg has contributed to the growth of (add)ventures’ marketing team for the past eight years. In her most recent position as director, marketing/branding, Kellogg served as the lead for a variety of marketing projects and helped to align video, digital, marketing and design disciplines. Her experiences collaborating with teams have fostered her career path to video production and creative content development.

Prior to joining (add)ventures, Kellogg gained skills in client management and public relations at Christie’s Auction House, a historic global art business in Boston. She graduated from Fordham University in New York City with a bachelor’s degree in art history and visual arts/photography.

As manager, strategy/marketing, Zollo will lead the development, management and implementation of campaigns across advertising, marketing, video, public relations, social media and digital disciplines. She will cultivate new business opportunities through networking and community involvement, and will assist with new business development through detailed proposals and presentations.

Zollo has demonstrated extraordinary organizational and client management skills since joining (add)ventures as spet, strategy/marketing in 2015. In her previous role, Zollo developed creative concepts and strategies for large marketing campaigns, including print, digital, radio and television. Her ability to manage a variety of marketing projects on tight turnarounds will be pivotal in her new role as manager, strategy/marketing.

Prior to joining (add)ventures, Zollo supported the National Campaign to Prevent Teen and Unplanned Pregnancy, a nonprofit organization in Washington, D.C. Her previous experience includes internal marketing, project management and event support for the energy division of ICF International, a Virginia-based consulting firm. Zollo holds a bachelor’s degree in business administration and marketing from Bryant University in Smithfield, R.I.

“We’re excited to support the professional growth of our internal team at (add)ventures,” said Stephen Rosa, president and chief executive officer of (add)ventures. “Since joining (add)ventures, Michaela and Anne have exceeded expectations and will continue to elevate our firm’s delivery of innovative solutions for a range of client partners.”

About (add)ventures
(add)ventures is an award-winning, multidisciplinary brand culture and communications firm headquartered in Providence, R.I., with offices in Miami, Fla. and New York City, N.Y. and partnerships with firms in Argentina and Estonia. Founded in 1989, (add)ventures combines strategic intelligence and creative genius to inform, inspire, recruit and retain brand stakeholders. The firm works with Fortune 500 companies, industry and innovation leaders, leading universities, major nonprofits, and governments to create unique, multidisciplinary digital brand communications.

Anne Zollo

Michaela Kellogg

Leave a comment